Many think that by publishing their website in English, then they reach the world. However, less than 8% of the world are mother tongue English language speakers. Therefore, by not having your site published in all the major languages, you risk missing out on the searches carried out by the 90% of the world who speak another language. (Most people start their internet searches in their mother tongue.)
Your foreign language Search Engine Optimisation (“SEO”) will lead to increased traffic to your website, which should lead to more sales. The Multilingual Microsites cover 35 languages - giving you a reach to 166 countries with 95% of global GDP.
Foreign language content gives you a competitive advantage over other businesses in your industry who simply have English language sites.
You provide a better user experience to your foreign customers.
Your foreign language profile can help increase your brand awareness in foreign markets. Given the relative lack of competition for foreign language keywords, your products and services will appear higher in search rankings in those languages and their relevant markets.
Promote your business in multiple markets, and so spread the risk of market downturns and benefit from those that are expanding.
The list price is less than 9 pence per language per week.