This section provides answers to common questions about ATIM (Aggregated Trade Intelligence Model) and its role within Digital Business Communities..
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What is ATIM?
ATIM (Aggregated Trade Intelligence & Analytics) provides the trade intelligence capability within a Digital Business Community. It combines and analyses multiple data sources to generate structured market intelligence and actionable trade intelligence.
What data sources can ATIM use?
ATIM can integrate multiple categories of data, including international trade statistics, structured trade visibility signals and payment flow intelligence where available.
How are data from different sources combined?
ATIM uses a structured methodology to align data from multiple sources without combining the underlying datasets. This enables unified trade intelligence while respecting data ownership, governance and licensing requirements
Does ATIM require access to proprietary commercial data?
No. ATIM is designed to generate valuable trade intelligence using publicly available trade data and structured trade visibility signals. Where proprietary data sources, such as payment flow intelligence, are available, they can be incorporated to enhance analytical precision.
What type of trade intelligence can ATIM generate?
ATIM can generate aggregated and anonymised trade intelligence, including international search interest, market visibility trends, trade corridor analysis, sector-level demand signals and cross-market intelligence.
How does ATIM generate trade intelligence?
ATIM combines and analyses aggregated data from international trade statistics, structured trade visibility signals and other approved data sources.
The resulting intelligence is anonymised and analysed to identify emerging demand, prioritise markets and support evidence-based business development.
Does ATIM require a Digital Business Community?
No. ATIM can support a wide range of trade intelligence activities using available data sources. However, Digital Business Communities provide an additional source of structured trade visibility signals and engagement data that can significantly enhance trade intelligence over time.
Is ATIM available during the Foundation Phase?
Yes. Where appropriate, ATIM can be introduced during the Foundation Phase. The scope is determined during the Discovery Workshop and may range from basic trade reporting to more advanced trade intelligence capabilities as the Digital Business Community develops.